01
Measured the raw shell
Mapped the reflective concrete, glazing, and steel conditions before finishes were locked, identifying where the store would become too live at peak traffic.
Supreme West Hollywood
Room acousticsRetail sound isolationBackground music tuningMaterial coordination
Overview
Project Summary
Retail
A flagship retail environment demanding the same uncompromising attention to material and detail as the brand itself. Our team engineered an acoustic envelope that controls reflective concrete and steel surfaces without softening the raw architectural language.
Custom diffusion and concealed broadband absorption were integrated within the ceiling plane, preserving the gallery-like visual rhythm while taming reverberation at peak occupancy.
The result is a space where conversation, music, and product presentation each occupy their own clear sonic layer — a retail soundstage tuned for cultural weight.
Details
Project Credits & Specifications
- Architect
- —
- General Contractor
- —
- Acoustician
- Criterion Acoustics
- AV Systems Designer
- Criterion Acoustics
- Date of Completion
- —
- Location
- West Hollywood, CA
Process
What we did
Room acousticsRetail sound isolationBackground music tuningMaterial coordinationField verification
02
Protected the brand language
Developed concealed absorption and diffusion details that work inside the architecture instead of adding visible acoustic panels.
03
Balanced music and conversation
Modeled the retail sound system for consistent energy across the floor while keeping staff and customer speech clear.
04
Verified on site
Tested reverberation, coverage, and nuisance transfer after installation so the final space felt controlled without losing its edge.